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New school marketing for remodeling companies that want more booked jobs, better leads, and a schedule you can count on.
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More booked jobs. Less wasted spend. A pipeline that doesn't break.
Competitors Own the Map
Phone Rings, No Bookings
Leads Are Price Shoppers
Slow Week Out of Nowhere
Pipeline Backs Up Fast
Competitors Own the Map
Phone Rings, No Bookings
Leads Are Price Shoppers
Slow Week Out of Nowhere
Pipeline Backs Up Fast
Paying for Clicks That Never Call
Showing Up for the Wrong Jobs
Best Jobs Come from Referrals Only
Agencies Report, You Still Worry
Nobody Can Tell You What's Working
Paying for Clicks That Never Call
Showing Up for the Wrong Jobs
Best Jobs Come from Referrals Only
Agencies Report, You Still Worry
Nobody Can Tell You What's Working
We work in the trades, not everything under the sun. We know how homeowners search, how emergencies convert, and what it takes to keep the schedule full.
Strategy, build, launch, optimization, tracking, intake flow. You run jobs, we run the system.
We care about lead quality and booked jobs, not vanity numbers. The goal is simple, keep the work flowing.
The Build. Four stages, every channel connected, one system designed to keep your schedule full.
When homeowners search, you show up first. We capture demand the moment it exists, across Google, Local Service Ads, and the map pack
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Before they ever search, they already know your name. We put you in front of homeowners through social ads and retargeting so you're the familiar face when the need hits.
Explore → When they compare three options, you win. We build the landing pages, the creative, and the online presence that makes you look like the only real option.
Explore → When the lead comes in, nothing falls through the cracks. We tighten your intake, automate your follow-up, and make sure every good lead turns into a booked job.
Explore → Remodeling is a considered, visual, high-ticket purchase. Homeowners don't hire a remodeler the way they call a plumber — they research, compare portfolios, read reviews, and imagine how their home will look. The marketing system has to work the way they buy.
Remodeling searches start with inspiration and end with intent. A homeowner might begin on Pinterest or Instagram looking at kitchen designs, then move to Google searching "kitchen remodeler near me" or "bathroom renovation cost [city]." By the time they're clicking on ads, they've already formed opinions about what good work looks like — and they're comparing your portfolio against two or three other companies. The marketing system needs to capture intent at the search level with Google Ads and Local Service Ads, but also build familiarity earlier in the journey through social media presence and retargeting. The companies that show up both in the inspiration phase and the hiring phase close at significantly higher rates.
Two things separate remodeling from most trades: the visual sale and the long decision cycle. Homeowners hire remodelers based on what their finished work looks like. A portfolio-driven landing page with professional before-and-after photography converts at 2–3x the rate of a generic service page with stock images. Your completed projects are your best ad creative, your best social content, and your best closing tool — all at once. The decision cycle adds another layer. A homeowner researching a $40,000 kitchen remodel might take 4–8 weeks from first search to signed contract. A marketing system that only optimizes for same-day calls will miss the majority of high-ticket remodeling buyers. Retargeting, follow-up automation, and consistent brand presence are what close the gap between first visit and final decision.
Small cosmetic updates and single-room refreshes are fine for keeping crews busy, but the growth projects are full kitchen remodels ($25,000–$80,000+), bathroom renovations, whole-home renovations, and ADU conversions. These are the jobs with real margin, real referral potential, and real portfolio value. A targeted marketing system separates campaigns by project type and budget level — attracting homeowners who are ready to invest in a major project, not just price-comparing for a backsplash install. When your pipeline is full of $30K–$100K+ opportunities, you run fewer estimates, close higher revenue, and build a portfolio that sells the next job for you.
Here's what happens when the system is built right. Watch the stories, then call them if you want to verify it yourself.
We'll connect you with someone who's been through it. Ask them what it looked like before, what changed after, and what it did to their schedule.
A combination of Google Ads targeting high-intent searches, a strong Google Business Profile, and landing pages built to convert. Remodeling is a high-ticket, considered purchase — homeowners research before they call. The system needs to capture that intent and build trust fast.
Remodeling leads have a longer consideration cycle than emergency services, so expect the first qualified leads within 2–4 weeks and a consistent pipeline within 60–90 days. The key is building a system that stays in front of homeowners throughout their decision process.
Yes. We build campaigns around the projects you actually want — full kitchen remodels, bathroom renovations, ADUs, whole-home renovations. We target by project type and budget level so you're attracting homeowners ready to invest, not just price-shopping.
Most remodeling companies we work with invest $3,000–$7,000/month in ad spend. Because remodeling jobs are high-ticket ($15K–$100K+), even a few additional booked projects per month can deliver massive ROI. We'll recommend a budget based on your market and target project types.
We build retargeting and follow-up systems that keep you in front of homeowners who searched but didn't call yet. Remodeling decisions take weeks or months — our system makes sure you're still the top option when they're finally ready to move.
Yes. We can build separate campaigns for residential and commercial projects, each with their own targeting, messaging, and landing pages. This keeps your lead flow clean and makes sure you're attracting the right type of work.
Yes. Everything we build is yours — your Google Ads account, your landing pages, your tracking setup. If we ever part ways, you keep it all. No hostage situations.
We'll build a plan around your market, your service mix, and the kind of work you want more of
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