Trades websites that don't
look like
We build brand-first, custom-coded websites for trades companies that want to lead their market, not blend into it.
The website most agencies will sell you is already obsolete.
Slow. Bloated. Built on the same template as every other contractor in your zip code. Every change is a phone call, an invoice, and a three-week wait. And the real problem is the foundation: everything you do next, ads, SEO, reviews, intake, sits on top of the site. If it leaks, every dollar leaks with it.
Marketers first. Builders second. That order matters.
We're a marketing agency before we're a website company. Seven years growing revenue for trades businesses taught us the website is where it's won or lost, so we build it ourselves.
That's the difference between a website built by AI and a website built with AI. We're the second one.
Don't take our word for it.
Use the sites.
Every frame below is the live site. Scroll it, click it, judge it. That's the point of building on real code.
Everything in our websites.
One project fee ships the whole thing, and all six of these leave with you.
Strategy & direction
The whole process run for you, by people, from first call to launch.
Brand, handled
Every build ships with brand work, scoped at discovery, up to a full rebrand.
The website itself
Custom-coded end to end. Sub-second load, 95+ scores across the board.
Technical SEO, done
Optimized during the build, not bolted on after. Architecture built to rank in Google and AI search.
The software
Five products, working on your site from day one: Stitch, Interlink, InfinitySEO, Revenue Sync and the Dashboard. Nobody else has them.
See all tools →And it’s yours to own.
You paid for it. The entire folder leaves with you. Take the keys and be done, or keep us on the demand side. Nothing held hostage.
Book a call →The honest comparison.
Templates win on day one. Custom code wins every day after. Here's the whole picture, including where templates are genuinely faster.
A system, not a black box.
Six milestones, four sign-offs. You approve the site map, pick the direction, lock the homepage, and review pages as they ship. Nobody disappears for six weeks.
Discovery & strategy
You approve the site mapWe learn the business, then turn it into a build spec: every page, title, and family mapped before anything gets designed.
Copy & creative direction
You pick the directionCopy written first, grounded in real customer language. Creative direction set and shown to you before we build a thing.
Design
You sign off the homepageDozens of homepage variations explored against the direction, refined to standard, expanded into a full design system.
Build
You review as it shipsThe locked homepage goes to code first, then the full page catalog ships in reviewable batches, on custom code you own.
The engine
The SEO layer (schema, metas, internal-link audit), every form wired and tracked end-to-end, responsive at every width, full internal QA.
Review, launch & handoff
You take the keysYou walk the finished site and comment with Stitch, and we ship the edits. Final QA, deployment, tracking verified, clean handoff.
Seven years in tech. Two years deep in the trades. One team that knows both.
DUO Digital has built brand and run revenue for B2B SaaS companies, enterprise tech, and now a roster of home service operators ranging from one-truck HVAC shops to $25M pool builders. We know what generates revenue at every scale, and we know what a brand needs to look like to charge premium for it.
This is the wing of DUO that does both at once.
Five stars. Across the board.
Book a discovery call.
Thirty minutes. We look at your current site, your brand, and your top competitors, and tell you honestly whether we're the right move. No deck. No pitch. Just a real read on what's holding the brand back and what a rebuild would actually do for the business.