Industries · Construction

Construction marketing that proves itself, monthly.

Run your marketing as one connected system, grade every call quotable or junk, and trace every job back to the ad that found it.

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$40,000,000 in pipeline generated across the DUO Digital roster
Construction crew at work

“These guys are the best. They truly care about their clients’ results.”

“These guys are the best. They truly care about their clients’ results and are very communicative, setting up the campaign and holding frequent meetings to measure results and make tweaks when needed.”

3Gi Jeremy Owens 3Gi
The Problem

If any of this hits a little too close, you’re not alone.

01
The phone rings, nobody books
02
Paying for clicks that never call
03
Agencies report, you still worry
04
Tire kickers with no budget
05
Three months from first call to signed
06
They forget you by the time they're ready
07 AND NOBODY COULD TELL YOU WHICH JOBS CAME FROM ANY OF IT.
The System

Trace every dollar back to booked jobs.

Each month, we'll tell you what's winning and what's losing, and account for every dollar of ad spend.

Starts here
Paid Ads Google · Meta · LSA
Websites custom-coded, yours
Local SEO map pack · reviews
The Lead Is Created every inquiry captured, graded quotable or junk
Your side Your CRM your sales team just keeps doing what it already does
Our side The DUO Dashboard every lead graded: addition, new build, commercial
Revenue Sync every dollar traced to the project it booked
Budget moves to what’s working, every month
Book a Call Explore the System →
The part other agencies put in fine print

No hostages. No juniors. Month-to-month.

/01

Your accounts. Your card. Your data.

Ad spend goes on your card, straight to Google and Meta. No percentage of spend. One flat fee.

/02

Nobody's learning marketing on your account.

No rookie handoff after the sales call. Average tenure of a DUO campaign manager: 5+ years.

/03

You can leave. That's the deal.

Month-to-month, always. No cancellation maze. You stay because it works. And everything leaves with you.

/04

You'll never chase us for an answer.

People who know your name, answer same-day, and walk your numbers with you every month.

The Construction Playbook

Marketing a Construction Company: What Actually Works

Construction is the highest-ticket, longest-cycle trade in the trades. The homeowners and property owners searching for contractors are making a five- to six-figure decision — and they're vetting harder than any other trade. The marketing has to match that reality.

/01

How do property owners search for a contractor?

Carefully. There is no impulse call in construction. The average buyer visits three to five contractor websites, reads dozens of reviews, and studies portfolios before reaching out, sometimes weeks later.

Construction searches are project-specific and research-heavy: "home addition contractor near me," "ADU builder [city]," or "custom home builder cost." These buyers already know what they want and are deciding who to trust. Your Google Business Profile, review volume, and portfolio determine whether anyone contacts you. We put you in front of buyers early and keep you visible through retargeting until they are ready.

/02

What makes construction marketing different?

The cycle runs in months, and the ticket changes the maths. Someone searching in March may sign in June. Because projects run $50,000 to $500,000 and up, one booked job can return ten to fifty times the monthly ad spend.

Construction does not fit click, call, book. Someone searching for an addition in March might not sign until June. What works is surviving the vetting: reviews, references, licence and bonding, and a portfolio that answers whether you can be trusted with six figures and eight months of their life. We also keep buyers visible through retargeting, because one booked job can return ten to fifty times the monthly ad spend.

/03

Which construction projects actually grow the business?

New builds, major additions, large renovations, ADUs, and commercial work. Handyman jobs do not move a real construction company.

Growth comes from new builds, major additions, large renovations, ADU construction, and commercial projects rather than handyman work and minor repairs. We run separate campaigns for residential additions, commercial buildouts, and new construction, each with its own pages, messaging, and qualification. Every enquiry is graded quotable or junk so you can see which ads brought the $200,000 builds and which brought the door hangers.

Case Studies

Real Work, Real Results

Here’s what happens when the system is built right. Watch the stories, then call them if you want to verify it yourself.

Talk to a real Construction client We’ll connect you with someone who’s been through it. Ask them what it looked like before, what changed after, and what it did to their schedule. Get a Referral
More From The Brick

Latest Construction marketing reads

See all Construction articles →

Questions

A combination of Google Ads targeting high-intent project searches, a strong Google Business Profile, and landing pages built to convert. Construction is a high-ticket, research-heavy purchase — homeowners and property owners vet multiple contractors before making a call. The system needs to build trust and visibility before they ever reach out.

Most construction clients start seeing qualified leads within 2–4 weeks of launch. Construction has a longer consideration cycle than emergency trades, so expect a consistent pipeline to build within 60–90 days as campaigns optimize and retargeting kicks in.

Yes. We build campaigns around the projects that actually move your business — new builds, additions, commercial projects, and large-scale renovations. We target by project type and scope so you're attracting serious buyers, not tire-kickers looking for a handyman.

Most construction companies we work with invest $3,000–$7,000/month in ad spend. Because construction jobs are high-ticket ($50K–$500K+), even one or two additional booked projects per month can deliver significant ROI. We'll recommend a budget based on your market and the type of work you're targeting.

We build retargeting and follow-up systems that keep you visible throughout the homeowner's decision process. Construction projects take weeks or months from first search to signed contract — our system makes sure you're still top of mind when they're ready to commit.

Yes. We can build separate campaigns for residential and commercial work, each with their own targeting, messaging, and landing pages. This keeps your leads organized and ensures you're attracting the right type of project.

Yes. Everything we build is yours — your Google Ads account, your landing pages, your tracking setup. If we ever part ways, you keep it all. No hostage situations.

DUO

Get more construction leads that turn into jobs.

We’ll build a plan around your market, your service mix, and the kind of work you want more of.

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